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Top Articles
You Could Be Hurting Your Site By Removing Article Links
[2010-03-01] There's a trend of editors in the SEO world uptight about linking out. A friend in the industry who guest blogs recently told me that he was told by his editor he couldn't promise links to contributors who participated in guest interviews. Others have been seeing the same, and writers I work with have seen their editors take forever about updating bios [with the attendant links] …
How To Add Links To Your Website
[2010-02-15] Most online entrepreneurs end up finding about SEO accidentally, but they usually follow the same pattern to link building. First, they build a website and wonder why it isn't getting found on search engines. Next, they read up on SEO, start with some metatags, and may get limited results. They may even add more content. At some point, they learn that Google, Bing, and Yahoo need to see links from other websites in order to give the website credibility and better rankings.
How Do Google Web Search And The Darwin Awareness Engine Stack Up?
[2010-01-25] I want to share this post I first wrote for the Darwin Awareness Engine blog last week to see what you think and what questions you might have. Google has been the dominant web search engine for years now for good reason. It is the default opening screen on my laptop and I use it multiple times every day. It brought the innovative concept of Page Rank to gauge popularity and provide us with useful, quality content.
Bounce Rates Can Be Good For Your Site
[2010-01-11] Most likely, you have all heard that high bounce rates are bad. Some people even believe that bounce rate affects your sites search engine rankings. Meaning higher bounce rate is bad for your organic rankings.
Creating Submenus For Your Main Site Links
[2009-12-14] If you're using WordPress as a CMS, you may have set up static pages for both a front page (e.g. "Home") and a page to list your latest blog posts (e.g. "Blog"). I did that today for a client site and immediately realized that in the site's main menu the Blog link would look a lot better if it had a submenu containing all the blog categories.
Using Negative Keywords To Better SEO Your Site
[2009-11-30] The first thing any Pay-Per-Click (PPC) campaign should include is a good list of keywords. The second thing it should have is a list of negative keywords. This is because there is a lot of search traffic on engines like Google, Bing, and Yahoo, and not all of it will be profitable for your site's business model.
Unlocking Your Potential Search Traffic With Keywords
[2009-11-18] Many of us in the online marketing community look at keywords as a synonym of a real key that "unlocks" traffic, however, I rather like to look at keywords as actual tools that gives your website the ability to open more than just doorways to additional traffic. Let me explain:
Developing Your Site For An Unfamiliar Audience
[2009-10-29] Do you ever think that SEO is "obvious"? "Common knowledge"? "Pretty easy, really"? In this video, "Scott" from Google asked 50 people on the street if they knew what a browser was. Watch this:
Making Your Images SEO Friendly For Google
[2009-10-12] There are several billion images indexed in Google Images. Are yours there? If you've been wondering what it takes to get your images ranking, then this article is for you. Here are some tips to help you increase the exposure of your images, and with a little luck, have them appearing at the top of the regular web search results.
Web Developers Rejoice Over Google's Chrome Frame For IE
[2009-09-28] Google announced on tuesday 22nd of September 2009 the test release of Google Chrome Frame which is a plugin for IE that will make it HTML5 compliant. The need came out of their effort to build the next communication tools (google wave) and they wanted to make life easier for their developers to accommodate IE that still has the lion share of the internet users.
Wordpress and How to Maximize Your Internal Link Strategy
[2009-09-14] While there are hundreds of thousands of posts on maximizing external links for your blog, like a red headed step child no one pays much attention to internal links. Internal links can be very powerful in helping you distribute the link equity that those external links bring, and they can decrease your bounce rate and increase your page views per visitor by sending your visitors to other pages.
Decreasing Development Time With SaaS And Cloud Computing
[2009-08-31] Here are several excerpts from an article by Doug Henschen, SaaS Makes Its Mark In Business Intelligence: Fast, flexible, and affordable - three words never used to describe a major business intelligence (BI) deployment. That's why BI software as a service (SaaS) stands to transform the market.
Restricting Access To Your Website Can Kill Your Business
[2009-08-17] Here's a classic case of cookie sniffing gone really terribly wrong. I allow 1st party cookies in Chrome, and the only restrictions I've made are to on 3rd party cookies. Here's what I get when I go to www.virgin-atlantic.com:
WP Framework For Creating A Better WordPress Site
[2009-08-03] This is a basic tutorial that I wrote while building my second custom WordPress theme using WP Framework, this week. I'm by no means an expert at this, and this is my first large tutorial in a while, but if you're just getting started with WP theming I think this might be quite helpful to you, too. I didn't delve into functions or get very fancy here - the result is just a solid, basic theme.
Checking Your Blog For Broken Links
[2009-07-20] Recently I've been experimenting with a plugin for checking broken links, on several of my blogs, and I'm fascinated by what I've discovered. The plugin is called, obviosly enough, Broken Link checker, what it does is periodically run through all of your posts and blogroll and checks for broken links. You can put a widget on your wordpress dashboard page so that you can see what the status is everytime you login.
Indexing Your Site Effectively For SEO Ranking
[2009-07-06] The post today is about getting a site crawled and indexed effectively by the major search engines. It can be frustrating for a site owner to find that her newly built site with bells and whistles is just not appearing on the Google SERPs for a search query relevant to her business.
Developing Highly Accessible Sites To Increase Customer Experience
[2009-06-18] Whenever consumers decide to purchase something new, quality is usually a concern. The expression "they don't make them like they used to" has never been more true when you look around at many items these days that are mass produced or, due to rigorous production timelines, simply aren't rewarded the amount of attention they deserve.
Finding the Best Keywords For Your Site
[2009-05-29] When you own an online business one of the most important things you can do is get high rankings in the search engines. There are many ways of doing this. One of the most effective ways of getting your site noticed by the search engines is by using relative keywords.
Improving Content SEO Performance For PR
[2009-05-11] Besides content optimization and making sure a site's news pages and digital assets can be found and indexed, attracting relevant inbound links is the next most important tactic for improving search engine performance of Public Relations related content.
Monitoring Rankings Is The Ultimate Measure Of Success
[2009-04-20] SEO is all about ranking. Whether you're optimizing code, creating keyword driven content or acquiring links; the aim is to appear at the top of Google's search engine results page (SERPs).
Flash May Still Not Be Good For SEO
[2009-03-30] In June of last year, Google announced they had improved their indexing of Flash files - and web designers around the globe rejoiced. Many web designers love flash because it frees them from the creative shackles of HTML and can give them the "WOW" factor when presenting new websites to clients.
Requesting Data From The Omniture API
[2009-03-16] In my next post, I'm going to dive down and talk in more detail how the API actually works and show pieces of a real application. But before I go there, I wanted to touch one more time on tokens and give any programmers out there a heads-up on the "Great Token Gotcha."
The Importance Of Section Targeting
[2009-02-23] Using Adsense on your blog usually isn't the most profitable way to monetize it, but it is fairly quick and easy, which makes it a popular choice for many website owners. Last week I moved one of my commercial blogs to Thesis, and was reminded of the importance of using section targeting on your blog.
Stopping Redirects From Being Compromised By Spammers
[2009-02-02] Late last week the Google Webmaster Central Blog discussed site redirects and how they can be potentially compromised by spammers. They also mentioned 7 ways in which you can prevent your site redirects from being abused, read more below:
Increase Site Searchability By Adding Videos
[2009-01-14] The Forrester Blog recently came up with an interesting info on how to heighten page rankings on Google! Their main tip is to utilize Google's universal search by creating videos. Let's see how:
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